Prepare Your Paid Media Campaigns for 2023

While we can’t predict every change that’s going to occur in 2023, we definitely can see a shift of where the industry is heading. Join Brooke Osmundson, Mark Irvine, and our host Joe Martinez to learn how to go with the flow and adapt to the recent paid social channels changes to make your 2023 campaign performance stronger than ever.

Meet The Experts

Mark Irvine, Director of Paid Media, SearchLab

In 2019, Mark was named the Most Influential PPC Expert in the world by PPC Hero & Microsoft thanks to his decade of PPC experience analyzing data and spotting trends within over 30k ad accounts.

Brooke Osmundson, Leader of Digital Marketing, Smith Micro Software

With over 9 years of PPC experience, Brooke recently won the "Best Use Of Search - B2B" award in 2021 and was featured in numerous major industry publications and conferences.

Joe Martinez, Co-Founder, Paid Media Pros YouTube channel

Joe was named a Top 25 Influential PPC Expert by PPC Hero in 2017-2021. He is a regular contributor to WordStream as well as numerous influential webinars and digital marketing blogs.

Why this Matters

Be ready to adapt in an ever-changing industry. With this webinar, you’ll be able to help your accounts adapt to any changes that disrupt performance in your current campaigns.

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What We'll Cover

How to prepare for more shifts to automation in the paid channels.

The best ways to collect first-party data.

Why diversifying your paid media channels can be an effective strategy.