Shaking Up Search with Bing and AI: Expert Talk & Insights

Are your clients’ websites ready for the big AI search revolution? Join us for an exclusive webinar where Fabrice Canel from Bing will dive into how the company is set to disrupt the future of search with AI. 

There’s more! An insightful panel discussion, led by Barry Schwartz, during which SEO industry leaders, Lily Ray and Duane Forrester, will tap into the power of AI in search, equipping you with actionable tips and the best website optimization techniques for Bing to deliver to your clients.

Meet The Experts

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Fabrice Canel, Principal Program Manager, Microsoft Bing 

Fabrice leads the Bing Web Data Platform team, which discovers, selects, crawls and processes billions of new or updated web pages every day.


Barry Schwartz, President and Owner, RustyBrick Inc.

Barry Schwartz is a Contributing Editor to Search Engine Land and a member of the programming team for SMX events.


Lily Ray, Senior Director, SEO & Head of Organic Research, Amsive Digital

Active in SEO since 2010, Lily loves diving into algorithm updates, assessing quality issues and solving technical SEO mysteries.


Duane Forrester, VP of Industry Insights, Yext

During his extensive career in marketing, Duane has helped businesses of all sizes boost their marketing through Bing’s Webmaster and Microsoft’s SMB and Startup Incubator Programs. 

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Why This Matters

Be one of the first ones to grab onto the latest trend in AI and search and find out how to adjust your clients websites’ search strategies to evolving user needs, ramping up the sites’ online visibility.

What We'll Cover

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Bing’s recent AI efforts in search for more relevant and personalized results

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Bing’s latest AI-powered search updates and future plans

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Tips and strategies for Bing search optimization to beat the competition