Although Google updates its search algorithms thousands of times each year, that shouldn’t be a source of stress as long as you are properly prepared. This is your once-in-a-blue-moon opportunity to get ahead of Google’s game and prepare your SEO strategy for upcoming updates. Learn from industry experts (including Google’s Webmaster Trends Analyst, John Mueller) about the last 10+ years of search, Google's Panda and Penguin algorithms and more.
Professional SEO consultant, Haynes primarily focuses on Google traffic and the intricacies of Google's many algorithms.
Barry Schwartz is a Contributing Editor to Search Engine Land and a member of the programming team for SMX events.
John and his team connect the Google-internal world of Search engineering, to those who create and optimize public websites.
It’s your chance to learn from a remarkable lineup of guests about a topic that is always relevant because it is ever-evolving by nature, the infamous Google updates. Hear from the experts on what to do to avoid major abruptions when updates arrive and keep clients confident in their choices. You’ll also have the opportunity to ask pressing questions regarding what you really want to know about Google updates.